summary:

For this client project, I developed a full brand guide and suite of supporting assets for a creative media agency, including business cards, logo variations, a typography and color system, and social media templates. The goal was to create a unified visual identity that felt both polished and flexible across print and digital formats. Working with a real client gave me deeper insight into how to balance creative vision with practical needs, communicate design rationale clearly, and deliver assets that are ready for real-world application. It also helped me grow in designing systems that others can use and build on confidently.